The holiday
season is upon us beginning with Halloween on Oct. 31. It’s one of my favorite
holidays of the year because I get to binge on discounted candy and also be my
favorite costume: a broke, college student. Dressing up is on everyone’s mind
this time of year. However, many PR professionals make the mistake of wearing
certain costumes year-round as without knowing it. Here are some of the
following Halloween faux pas:
·
Frankenstein:
A mix of knowledge and alienating co-workers can have disastrous effects.
Putting together archaic ideas and boring concepts can strain even the longest
PR relationships. Be open to new ideas and creative strategies so that bridges aren’t
burned that you need to cross again in the future.
·
The
ghost: Becoming a flimsy presence during the planning stages is not an
option in public relations. Do not be the person who cannot handle criticism or
who turns into Casper when it is time to dole out accolades and achievements.
Be helpful and make your presence known. Someone is always watching.
·
The
Mummy: It is so easy to be bogged down by the daily workload and become
overwhelmed since we live in the days of a 24-hour news cycle. Find some
balance by taking a break from the 9 to 5 and have a personal day where you are
in a state of relaxation such as picking up a new hobby or going to a concert
with friends. The work/personal life balance will help you to become a more productive
worker in PR.
Hopefully, you’ll heed these warnings and dress up in
something festive for Halloween like Iron Man or Houston Texans quarterback
Matt Schaub. Happy Halloween!!
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